C2 Innovations adopts new Branding
Posted on Thu, Apr 12, 2012
C2 Innovations adopts new Branding
A completely new and unique brand image to reflect the company's leadership and expertise with its software suite C2 ENTERPRISE, C2MOST and its division of Business Process Reengineering.
MONTREAL, April 2, 2012 - C2 Innovations, a leader in service desk solutions, launches its new brand identity today. C2 Innovations will now evolve under the brand C2. The orientation of C2 sees its activities enhanced by its unique expertise at all levels by providing IT Service Management tools and management consulting services on Business Process Reengineering.
Following a strategic realignment, the company decided to update its image to better reflect its comprehensive portfolio of products and services. "C2 Innovations has earned a solid reputation as a provider of inventive software such as Service Desk solutions over the last decade.
We want to simplify our offering to our customers and combine our teams and our proprietary products under one name. The management and ownership of the company as well as people and products remain unchanged. Our new image is a reflection of our wide range, high performance and innovative products and services.
We are moving forward in developing the next generation of our C2 ENTERPRISE software suite, by expanding our product range with a value-added service catalog under the name C2 MOST, emphasizing the development of our range of business processes engineering services in addition to renewing our image, "explains Stéphane Lauzière, President of C2.
In addition, the company is also currently integrating a new concept that perfectly reflects the energy, devotion, passion, innovation and team spirit that all employees have for their work, customers and partners. "We are creative, innovative and dynamic and we continue to move into offering new products and services in connection with our customers business needs," said Alain Dionne, Director of Marketing at C2.
The company is launching its new website today: www.c2enterprise.com.
ABOUT C2
C2´s ability to deliver outstanding results has attracted hundreds of clients, including a who’s who of top brands and world-class IT managers across many industries – from retail, gaming, and insurance to financial services, health, education and business to business. We work side by side with our clients to help them develop relevant, effective, IT Service Management (ITSM) Solutions. Our flagship Service Desk solution C2 ENTERPRISE, enable notably to optimize the quality of internal and external services, organizational management processes, centralize all information on a single platform, reduce risk, increase transparency and performance. Thus, our current customers can already attest positive changes and major reduction of their operating costs, they have seen and continue to see through C2.